Shoppers are shifting from their traditional weekly shop in favour of discount supermarkets, regular top-ups at local shops and online ordering. Is there an opportunity for smart independent retailers to enter new markets using the flexible benefits of refrigerated van hire?
In November 2015, online giant Amazon announced that subscribers to its Amazon Prime scheme will soon be able to take advantage of a new service, Amazon Pantry. Shoppers can choose from thousands of supermarket products to fit in a 20kg capacity box, with a single delivery fee. In addition to this, Amazon will also soon be adding a small range of chilled and frozen items to its Prime Now service, which offers one-hour delivery to customers in eligible postcodes in London and Birmingham.
Prime Now will roll out to further UK cities in the coming months. According to a report in The Guardian, Christopher North, UK boss of the online retailer, said that Amazon also intends to “grow its Pantry service rapidly in the new year.”
The Guardian suggests that Amazon’s move will come as “a blow” to the bigger supermarket chains, which are already “under pressure” as traditional shopping habits change. Does Amazon’s announcement indeed pose a serious threat to the growth of smaller grocery retail businesses? Or has it simply highlighted a trend that many smaller and more agile companies can tap into in order to gain market advantage?
Imagine if your business was able to provide groceries beyond your local area.
For a small business, the purchase of a refrigerated vehicle means the loss of precious capital. This money may be better utilised in a number of different areas, which is why refrigerated van rental can be the smarter, more flexible and versatile choice. Deliver specialty refrigerated goods nationwide, without the need for investment in costly vehicles that become depreciating assets on your balance sheet.
Refrigerated van hire allows you to grow your business beyond your local reach with a fixed outgoing fee, with all lease vehicles returned at the end of your hire term. By hiring instead of buying vehicles to fulfil your need for refrigerated transport, you can guarantee to meet fluctuating schedules if seasonal peaks affect your business. All without leaving a fleet of vehicles, which represent your business capital, standing idle in any quieter months.