Posted by Mary Tinsley on Tue, May 7, 2019 @ 03:39 PM

Do I qualify for the ULEZ Scrappage Scheme?

fleet-of-vans-blank

TfL has launched a scrappage scheme to help Small businesses and charities in London scrap vans that do not comply with the new Ultra Low Emission Zone standards, but which are driven into the ULEZ central London zone regularly.

Options include:

A payment of £6,000 to scrap a non-compliant van or minibus and help with running costs of a new electric vehicle, or

A payment of £3,500 to scrap a non-compliant van or minibus which can be used to:

  • purchase a newer ULEZ compliant Euro 6 vehicle
  • support ongoing business operations
  • access third party offers from rental and sharing services across London  

Those eligible businesses wishing to take advantage of the scheme can additionally benefit from one of our own incentives.  Find out more here

Those applying for the top payment of £6,000 to scrap the vehicle and use towards the running costs of an electric vehicle will be eligible for a maximum three month ‘rebate’ from the ULEZ to account for the longer lead-in time to purchase an electric model. The three-month rebate period will start from either the date of application or launch of the ULEZ, depending on which is later.

To qualify a micro business must have:

  • 10 or fewer employees;
  • Up to £632,000 turnover or £316,000 balance sheet total up to current financial year; and
  • Companies House registration as an active company or VAT registered.

Charities must be registered with The Charity Commission.

Businesses and charities will have to be registered in London or have been frequently observed driving in the Congestion Charging Zone, that’s at least 52 times during the past six months.

Enterprise Flex-E-Rent have a range of additional discounts to offer for TfL's van scrappage scheme. Click here for more information →

 

Trigger guide

This is an inline guide purely for the editor, it will not show in the final blog, designed the assist you with setting the options below in the 'Gate Trigger' section.

You will not be able to use the WYSIWYG editor for this it's code only so follow these instructions carefully.


Button
We cannot use a standard call to action to open the rest of the content, but we do want to track when someone clicks on the button to read the rest of the blog. Here's what the code should look like:
<a class="gate-trigger-button" href="#" id="Do I qualify for the ULEZ Scrappage Scheme? - Read the rest of the post" title="Read the rest of the post">Read the rest of the post</a>


Survey
Instead of using a button, you can ask people a what their intent of being on the blog is. Here's an example.
<h3 style="text-align:center;">Ready to read the post?</h3>
<p style="text-align:center;">Great, just let us know why you're here today</p>
<ul id="survey">
<li><a href="#" id="Do I qualify for the ULEZ Scrappage Scheme?">Answer One</a></li>
<li><a href="#" id="Do I qualify for the ULEZ Scrappage Scheme?">Answer Two</a></li>
<li><a href="#" id="Do I qualify for the ULEZ Scrappage Scheme?">Answer Three</a></li>
<li><a href="#" id="Do I qualify for the ULEZ Scrappage Scheme?">Answer Four</a></li>
<li><a href="#" id="Do I qualify for the ULEZ Scrappage Scheme?">Answer Five</a></li>
<li><a href="#" id="Do I qualify for the ULEZ Scrappage Scheme?">Other</a></li>
</ul>

If you want to connect what the user selects in the survey with the call to action at the bottom, use the following:
<ul id="cta-list">
<li><a href="#">CTA One</a></li>
<li><a href="#">CTA Two</a></li>
<li><a href="#">CTA Three</a></li>
<li><a href="#">CTA Four</a></li>
<li><a href="#">CTA Five</a></li>
<li><a href="#">Default</a></li>
</ul>


Form
We need to add the same form for each blog, you can if you want to make your own form but you'll need to change the formId which will be in the URL for the form e.g. https://app.hubspot.com/forms/234700/648983ff-6a25-4353-9301-08f793edfcb5/edit:
<script charset="utf-8" type="text/javascript" src="//js.hsforms.net/forms/v2.js"></script>
<script>
hbspt.forms.create({
portalId: '234700',
formId: '648983ff-6a25-4353-9301-08f793edfcb5',
css: '',
onFormSubmit: function($form) {
gateTriggerForm('Do I qualify for the ULEZ Scrappage Scheme?');
}
});
</script>


CTA Form
If people are clicking the CTA but then not filling in the form on the landing page they're being taken to, it may be worth loading the form on the same page to see if that helps the submission rate:
<div class="cta-form-image">
<a class="cta-form-image-button" href="#" id="CTA Click - Do I qualify for the ULEZ Scrappage Scheme?"><img alt="Title of the CTA" src="https://cdn2.hubspot.net/hubfs/234700/FER_CTAs/download-your-free-guide-lcv-acquisition-hire-or-buy.png" title="Title of the CTA"></a>
</div>
<div class="cta-form-inputs">
<a href="#" class="cta-form-inputs-close"><i class="fa fa-times" aria-hidden="true"></i></a>
<script charset="utf-8" type="text/javascript" src="//js.hsforms.net/forms/v2.js"></script>
<script>
hbspt.forms.create({
portalId: '234700',
formId: '648983ff-6a25-4353-9301-08f793edfcb5',
css: '',
onFormSubmit: function($form) {
gateTriggerCTAForm('Do I qualify for the ULEZ Scrappage Scheme?');
}
});
</script>
</div>

This is the rest of the blog

When the page loads, or when it is being edited, this content will appear. When the page is loaded on the blog, the content will be hidden by the script until such times the trigger button is clicked or the trigger form is completed.

If you're not using this section then you should delete the text in here.

Topics: Fleet compliance

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